Wednesday, October 28, 2009

Development of Logo

We started the development while keeping in mind what Lady Justice (Click Here for more information) stands for. After analysing our own design we decided that we should simplify the weighting scale and make the word 'Justice' look more interesting. The 'original' logo looks like this:

Development in pictures:

We like the typeface, but it looks too simple and too feminine. It isn't 'catchy'.

Black graps the attention easily.

Simplified weighting scales

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